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Public Relations

Public Relations

Maple Boutique Public Relations Campaign

A major project of mine last semester was to form a public relations campaign for a local business or organization. The project was a great learning experience and first jab at a real PR project, and it has made…

Public Relations

Is Halloween the New Christmas?

  US Campaign has published an article posing this question: is Halloween the new Christmas? The National Retail Foundation compares Halloween spending and Christmas spending, giving a clear message about which holiday reigns supreme from a retail standpoint. What…

Amazon's ownership web
Public Relations

Hardee’s < Carl's Jr. < Amazon?

As one of the most well-known, successful companies in the US today, Amazon has recently begun venturing into the food industry. They already sell almost everything customers can think of, and are a go-to brand when you need a…

From LA Original's Instagram
Public Relations

Making it in LA: LA Original

Los Angeles is a city for the dreamers, the starry-eyed, and the influencers. Everybody wants to make it in LA, but LA Original gives the phrase a whole new twist. LA Original provides a platform to showcase our diverse…

Top 10 Millennial Brands
Public Relations

Top 10 Millennial Brands

AdWeek has recently published an article on the top 10 millennial brands of 2017. Some were a total surprise, especially in comparison to the 2016 top 10 list… YouGov BrandIndex’s July release of favorite brands shows just how much the…

Public Relations

Childhood Brands That Still Stand

Growing up, kids are surrounded by tons of brands of toys, snacks, and entertainment. Some of my favorite childhood brands I remember most vividly are still alive and well today, even if they’ve evolved significantly. Of the many toys,…

Toys-R-Us Thumbnail
Public Relations

Still a Toys R Us Kid?

Big news in the business world today is that Toys-R-Us, the beloved company of our childhood is going bankrupt… *gasp.* However, this is not all as scary as the word “bankrupt” paints it out to be. For more information…

Public Relations

The Campaigns of Cannes

Awards shows such as the Oscars, Grammys, and Tonys are known nationwide as events that honor the best of the best. The Cannes Lions Festival also does just that, but instead within the creative world. Of the many innovative…